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An Introductory Guide to Local SEO for Small Businesses

If you’re new to SEO or even digital marketing in general, we’re here to help. There are some simple aspects you can have an understanding of which will help you put efforts into the right places.

Is GEO the new SEO?

For decades, Search Engine Optimisation (SEO) has been the bedrock of digital visibility. As SEO marketers, we have spent years understanding algorithms, A/B testing and reporting back our findings to…

Looking for SEO or Digital PR Services? Watch out for these Red Flags

For business owners it can be scary to take a leap of faith and invest resources into any form of external marketing. The key thing you want to establish is…

The Do’s and Don’ts of Nailing Halloween Digital PR

Now we are approaching the end of September, Spooky Season is truly upon us. In the digital PR world, Halloween provides the perfect opportunity to get creative and lean into topical features. By nature, some PR topics can border on risky from a brand standpoint, so we’ve put together some do’s and don’ts of Halloween PR.

What is a content audit and what can it tell me about my website?

If SEO is a particular area of interest you will see many SEO content specialists talk about content auditing as a core part of ongoing activity. So, what is a content audit and what does it cover?

7 Content Marketing Myths that are Commonly Believed

In the world of content marketing for SEO a lot has changed over the years. As tactics evolve and algorithms update, it can be confusing as to what works in…